7 07, 2021


Di |2021-07-07T07:50:02+01:00July 7th, 2021|

THE A386 MODEL MAKES ITS RETURN IN A NEW LOOK: CHRONOMASTER ORIGINAL, THE NEW VERSION OF THE MOST ICONIC OF THE EL PRIMERO MODELS Original in name and shape. Few timepieces have been as influential and iconic as the Zenith A386, introduced in 1969 as one of the first steel watches to feature the revolutionary El Primero caliber, the first ever automatic chronograph movement [...]

22 01, 2021


Di |2021-01-22T12:41:51+01:00January 22nd, 2021|

Some defining moments in life happen in a split second. A head to head towards the finish line, a perfectly kicked ball that goes into the net, but also an instinctive decision taken at an important moment in life. Zenith is at the side of those who constantly evolve to make their dreams come true with an equally fast chronograph: the new Chronomaster Sport collection, [...]

3 11, 2020

Introducing Zenith Defy Classic Carbon

Di |2020-11-03T12:21:58+01:00November 3rd, 2020|

A new carbon fiber look for the DEFY Classic, with an integrated bracelet, also made of carbon - a first for an automatic watch. Lighter. More daring. More innovative. Carbon fiber is appreciated for its rare mix of lightness and strength, but also for its gritty and futuristic look. However, until now its use in the art of watchmaking was rather limited [...]

19 10, 2020

Introducing Zenith Chronomaster A384 Revival Lupine The Third Edition - Second Chapter

Di |2020-10-19T07:09:42+01:00October 19th, 2020|

Zenith presents the second edition of the Chronomaster Revival 'Lupine The Third', a new interpretation of the watch worn by the character of Jigen in the Japanese anime series, inspired by the 384 Zenith A1969 model. In 2019, Zenith launched a watch that we can say was in preparation for nearly 50 years: the Chronomaster A384 "Lupine The Third", the very first watch [...]

10 06, 2020

News Frédéric Arnault new CEO of TAG Heuer Stéphane Bianchi to manage the LVMH Watches and Jewelry Division

Di |2020-06-10T22:35:25+01:00June 10th, 2020|

The LVMH group had the pleasure of announcing in the past few days, the appointment of Frédéric Arnault as CEO of TAG Heuer starting from 1 July. His position at the helm of the company will see him play a role of supporting innovation and accelerating the development of TAG Heuer, as already on the occasion of the successful launch of the latest Connected watch, after having said [...]

3 06, 2020

Introducing Zenith DEFY 21 ULTRAVIOLET

Di |2020-06-03T11:29:25+01:00June 3rd, 2020|

ZENITH EXPLORES A NEW CHROMATIC SPECTRUM WITH THE FIRST CHRONOGRAPH MOVEMENT IN PURPLE COLOR: THIS IS THE NEW DEFY 21 ULTRAVIOLET. If we consider all the colors perceived by our eyes as frequencies of visible light, purple has the highest frequency ever, beyond which invisible ultraviolet light is reached. That's why it seemed natural to combine this color with [...]

21 05, 2020

Introducing the Zenith Chronomaster Revival Manufacture Edition

Di |2020-05-21T21:14:25+01:00May 21st, 2020|

2019 celebrated the 50th anniversary of El Primero, the first ever high-frequency automatic chronograph movement. Although the anniversary has now passed, Zenith continues to celebrate the legendary caliber with new and exclusive watches. On the occasion of the first Manufacture Edition, Zenith has reproduced a prototype of a new dial for its most iconic chronograph. Chronomas [...]

12 05, 2020

"Came from the '69" | El Primero, Monaco and Speedmaster, which one would you like on your wrist?

Di |2020-05-12T11:07:45+01:00May 12th, 2020|

Born in 1969, they wrote the history of sports chronography and are today more beautiful than ever. Which one would you like on your wrist? In recent years the watchmaking houses have understood the importance of their Heritage, giving life to re-editions that have delighted the palate of many of those enthusiasts who look with a certain nostalgia at the dials and proportions of timepieces born almost half a century [.. .]

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